Welcome
IdeaMill is a full-service advertising agency for brand-aware marketers who are frustrated with a lack of brand-centric advertising ideas. Ideas that draw their customers closer through brand truisms, interactivity and entertainment. Dedicated to the prolific generation of brand building ideas, this site is an external representation of what happens in our offices every day. Ideas flying to and fro. Some ours. Some not. All good. Welcome. Enjoy.



1000 Words and a Picture
Friday August 17th 2007, 4:00 pm
Filed by Musmanno email this post

Douglas Gayeton
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If a picture is worth a thousand words, then what is a picture with a thousand words worth? Douglas Gayeton, a multimedia artist, filmmaker, photographer and chief creative officer of Millions of Us, tells wonderful tales that lie somewhere between film and photo. Check out some of his photo essay work he calls “flat film” here. Kudos Doug, we’re fans.

A Major Production
Tuesday August 14th 2007, 10:32 pm
Filed by Musmanno email this post

Winning a Major Championship on the PGA Tour is often a thing of beauty. Just like this beautifully shot commercial from Nike of a major swing. (Tiger pocketed his 13th Major this past weekend at the 89th PGA Championship at Southern Hills in Tulsa, Oklahoma.)

A Major Deal: Woods on Federer
Saturday August 11th 2007, 5:37 am
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Being a major player begins at a young age.

Bond’s 756 HR Ball for Sale
Wednesday August 08th 2007, 6:12 pm
Filed by Grzymkowski email this post

Bond's Record Ball

Gary Bonds has done it. 756 home runs. And to think you could be the lucky high bidder for his home run ball. Place your bid on Ebay.


One Real Mother
Thursday August 02nd 2007, 8:58 pm
Filed by Musmanno email this post

Immortal Billy

Check out this fresh perspective on mothering titled, “Immortal Billy” by up and coming author, MaChIeVeLlI. Billy thinks he’s immortal. His mom just wants him dead. Score t-shirts and posters here.