Welcome
IdeaMill is a full-service advertising agency for brand-aware marketers who are frustrated with a lack of brand-centric advertising ideas. Ideas that draw their customers closer through brand truisms, interactivity and entertainment. Dedicated to the prolific generation of brand building ideas, this site is an external representation of what happens in our offices every day. Ideas flying to and fro. Some ours. Some not. All good. Welcome. Enjoy.



Introducing PhoneCasting
Thursday January 25th 2007, 5:38 pm
Filed by Musmanno email this post

earkive

Podcasts have always had the built-in attribute of mobility, now thanks to earkive you don’t even need the .mp3 player.

When Ads Attack
Monday January 22nd 2007, 9:56 am
Filed by Grzymkowski email this post

This bizarre video has nothing to do with advertising ideas.
But it’s a must see clip of an improper mix of billboards, wind and soccer.

Street Canvas
Friday January 19th 2007, 2:48 pm
Filed by Musmanno email this post

See what two bottles of water and an active imagination can do:

pimplywimp.com

For Your Eyes Only
Friday January 19th 2007, 2:01 pm
Filed by Musmanno email this post

Microsoft Face Recognition

In an effort independent of the recent Mini motorboards, Microsoft is developing a you-centric advertising platform of their own.

The Billboards are Talking Back
Wednesday January 17th 2007, 12:09 pm
Filed by Musmanno email this post

Mini Outdoor

First, you have to be a Mini owner to qualify. After that, the concept is simple, supply Mini with a little not too personal information about yourself. They’ll send you a keyfob that identifies you to the board. When the board detects you are about to drive by it delivers you a personal message. Holy minority report.

Motorboards program screen capture.

An Instant Holiday Classic
Saturday January 13th 2007, 2:27 pm
Filed by Musmanno email this post

and a recent homage:

Supporting Idiots
Thursday January 11th 2007, 8:13 pm
Filed by Musmanno email this post

Idiots' Books

If you’re anywhere in the vacinity of the Carla Massoni Gallery in Chestertown, MD(map) this Saturday the thirteenth of January say around 2:00, you’re in for a treat. You’ll find a treasure trove of handmade books and art by husband/wife team Robbi Behr(pictures) and Mathew Swanson(words), founders of Idiots’ Books.

The show lasts thru February tenth, so if you can’t make it Saturday, make plans before it goes.

Shavery Against Slavery
Tuesday January 09th 2007, 12:07 pm
Filed by Musmanno email this post

Celebrity Pubes
Celebrity Pubes

An international PR firm is trying to turn hair into care with the charity
Pubes Aid. The world’s least expected aid resource.

Top Ten IdeaMill Radio Ads of 2006
Friday January 05th 2007, 11:27 am
Filed by Grzymkowski email this post

Radio
Flickr Photo Credit: nine volt heart

Here are the top ten IdeaMill radio ad downloads of 2006, as chosen by you, the reader:

1. Sight Goasis
2. Confessional Station Square
3. State of Mind Station Square
4. Denied Goasis
5. Latte Goasis
6. Beer Commercial Iron City Beer
7. Birds and the Bees Orr’s Jewelers
8. FCC Cheer Iron City Beer
9. Fat Lady Pittsburgh Crossefire
10. Heroes TravelCenters of America

Top Ten IdeaMill TV Ad Downloads of 2006
Wednesday January 03rd 2007, 12:08 pm
Filed by Grzymkowski email this post

Television
Flickr Photo Credit: arkworld

Here are the top ten IdeaMill television ad downloads of 2006, as chosen by you, the reader:

1. “Chat” I.C. Light
2. “Trees Don’t Talk” Kunzler
3. “Family Affair” I.C. Light
4. “Bacon, Bacon, Bacon”Kunzler
5. “Buttercup” I.C. Light
6. “Forecast” Hacker’s Helper
7. “Tiger” Hacker’s Helper
8. “Buttercup (reprise)” I.C. Light
9. “Grandpa” Kunzler
10. “People are Soft” Kunzler